Aviva access to nature fund

Project overview

WWF, Aviva and Norfolk Rivers Trust, are giving £30,000 to help community groups in Norfolk connect with nature.

If you’re a community group experiencing challenges in accessing nature, apply today. The Aviva Access to Nature Fund could provide funding from £150 to £1,500 for visits taken between March and November 2025. The Fund supports volunteering opportunities, leisure, wellbeing and educational visits, covering costs such as transport, educational resources and activities, and food and drink.

Apply now and transform your community’s connection with nature.

FAQs

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Children from a local school in Norfolk visit the River Nar alongside the Norfolk Rivers Trust as part of their Access to Nature activity.

Why we are doing it

Nature gives us so much; from the food we eat, to the air we breathe and the water we drink, it keeps us healthy and thriving.

Just 20 minutes in nature can boost your mental wellbeing. It can boost our mood, help us cope with stress, reduce anxiety and even raise our confidence.

We think everyone deserves access to nature’s incredible benefits. That’s why Aviva, WWF and Norfolk Rivers Trust launched the Aviva Access to Nature Fund – a fund created to break down barriers for groups struggling to access Norfolk’s rivers and countryside.

Our partnership with Aviva

Aerial shot of river Nar. Nr Castle Acre, North Norfolk, UK.

Project impact

Together we are making nature accessible to all, to ensure communities in Norfolk can connect with nature and enjoy its incredible health and wellbeing benefits.

Over 800 people, from more than 25 groups took part in the first round of the Fund from across Norfolk, all dedicated to driving positive change in their communities.